Google+: A case study on App Download Interstitials
Google Staff
“Many mobile sites use promotional app interstitials to encourage users to download their native mobile apps. For some apps, native can provide richer user experiences, and use features of the device that are currently not easy to access on a browser. Because of this, many app owners believe that they should encourage users to install the native version of their online property or service. It’s not clear how aggressively to promote the apps, and a full page interstitial can interrupt the user from reaching their desired content.”
Windows 10 review
Tom Warren
“Looking back at Windows 8, it’s easy to see where Microsoft went wrong. It was a giant bet on touch-based computing, but it made using a PC with a keyboard and mouse awkward, frustrating, and outright confusing. In our original review, I wrote that there was a “risk of alienating users and creating another Vista-like perception catastrophe” due to the sweeping changes.
That’s exactly what happened: developers didn’t flock toward Windows 8, and regular users did their very best to avoid it. While the tablet interface was a great experience, the rest annoyed everybody who just wanted a laptop that worked the way they were used to. Microsoft is trying to fix all that with Windows 10.”
Windows 10: Why App Makers Aren’t Impressed
Arjun Kharpal
“Microsoft’s hotly-awaited Windows 10 hit the market on Wednesday, but the technology giant’s struggles in the mobile space has put some developers off making apps for the new operating system.
A lot is resting on the new OS after its predecessor Windows 8 was heavily criticized. However, mobile app developers are unconvinced that Windows 10 will be worth their time, given Windows’ tiny market share in the OS smartphone space.”
Google’s Internet Beaming Balloons: What Life Will Be Like With Them
Alyssa Newcomb
“Sri Lanka is set to become the first country with universal Internet access after the island nation signed on to use Google’s stratospheric internet beaming balloons to cover the country.
A memorandum of understanding has been signed between Google and Sri Lanka’s government, but does not give a timetable for when the balloons will be covering the 25,000 square mile nation.”
Google rejects France’s demand for a global ‘right to be forgotten’
Matt Brian
“When French regulator CNIL told Google it must apply “”right to be forgotten”” requests globally last month, it gave the company 15 days to comply or face further action. That deadline came and went without a whisper from the search giant, but it’s taken another 34 days for it to muster a reply. In a blog post, Peter Fleischer, Global Privacy Counsel at Google, called CNIL’s order “disproportionate and unnecessary,” arguing that if it had obeyed its demand, France would essentially set the standard for internet regulation.
After the European Court of Justice ruled that it must accept requests to delist search results, Google says it has dealt with over 250,000 removal requests. CNIL argued that successful applications, which stand at around 41 percent, should apply “on all extensions of the search engine” and extend them beyond Google.fr to all of Google’s search websites.”
